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Is your web site url up to speed ?

 Tuesday, September 18, 2007

In today's marketplace, a web site is a MUST. No question about it, people are doing research on the web, and then going to the location to buy.

Now, it doesn't always start with a search engine. It might just start out on the highway.

Example:

So you are driving down the road (at the posted speed limit of course), and you drive past this garden center/nursery half a dozen times a week....and there is the sign out front with the company name. Bet if you closed your eyes you can picture it.

Does it have a web site address on it? Probably not, but it should.

People will remember the url (web site address) more than any one thing you can publish about your business. It should be legible from the road at the posted speed (or faster).

Here is Bill Calkins talking about his perspective on just this topic. Bill knows what he is talking about !

Take this idea and run with it.

 

Steve

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