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Think Local First

 Wednesday, January 30, 2008

"The Increasing awareness about the personal, community and economic benefits of choosing local, independently owned businesses FIRST."
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The combination of 'Big-Box Influence' and 'Organic Influence' is creating an awareness of the importance of buying local.

I think there is a real opportunity to sell landscapes where the plants are locally grown (and I don't mean locally distributed).

I have sat through a number of consumer focus groups that say they are willing to pay a higher price if their 'purchase power' positively influences the local economy and the environment.

The day is coming when the consumer will ask for (or we graciously offer) a 'Carbon Footprint' value on the products supplied.

We as an industry need to be able to provide the answer, as well as the 'Oxygen Footprint'value as an antidote.

Steve

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